Japan Government acting the role as a pusher, and here are the policy/action that it does for the growth of e-commerce
1. Promoting deregulation and
e-commerce
Before 1990's
promote
producers’ interests (e.g. copyright for music CDs)
√ profitable for producers
X
at the expense of consumers
Promoting
deregulation and e-commerce
Rise
more competition
Average Electricity Prices for all Japanese Utilities
√Improve
the general business environment
2. Splitting the telecom giant NTT
Before 1990's
•Only
one telecommunication company --- NTT
X
the connection charges are very high
After mid-1990s -
Present:
•Telecom
giant NTT split into 3 companies
Ø2
regional carriers(NTT East and NTT West)
Ø1
long-distance and international (NTT DoCoMo)
√Improve
to access to the Internet
e.g.
from May 2000 : cut monthly fixed charges by 50 percent
ØDevelop
a common platform to work for the realization and expansion of e-commerce
√Improve
the general business environment
Furthermore……
In
order to meet the development
of RFID system of
the domestic IT industries, The Japan government reorganized ECOM as Next Generation Electronic
Commerce Promotion Council of Japan in 2005 .
ECOM aims at promoting e-commerce continuity. Not only popularising the knowledge and the using of new technology, but also developing emerging technologies such as RFID.
Under the control of ECOM, Japan provide a safety
environment for global e-commerce.
4. Setting the “IT Basic Law”
According
to the "IT Basic Law",
the "IT Strategic Headquarters" was established and they made and
announced the "e-Japan Strategy" as a national strategy for IT on
January 22, 2001.
The
"e-Japan Strategy" has
several goals such as e-government will be realized by 2003 and the
market size of e-commerce will grow to far exceed 70 trillion yen.
source:http://www.uow.edu.au/~sharonb/japan.html
http://www.jipdec.or.jp/archives/ecom/journal/2008e/activity_report/activity_report.html
http://www.jipdec.or.jp/archives/ecom/journal/2008e/activity_report/activity_report.html
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